Having new website that is up-to-date is crucial for good results in the search engines (rankings). An average person spends around 23 hours surfing and browsing the internet each week. A website is basically like a digital business card for a company, but it can be so much more. People can reference it again and again for things like contact information, names of employees, services offered, products for sale, and more.
Secondly, technology changes rapidly over time. So does our taste for website design. It is important to keep your website updated. When a website is outdated in design and technology, it reflects that your company is also outdated.
We recommend a new website design every 2-3 years to keep it updated with modern technology and compliant with local laws.
You can easily determine if your website is outdated, by going through our latest checklist.
1. Site is slow
The speed of your website is one of the most important factors to attract customers and to keep the search engines happy. About 53% of mobile users leave your website if a webpage doesn’t load within 3 seconds.
There are many reasons a website could be slow. That is why it is best to hire a reliable company to build your website based on your requirements.
The Digital Freelance Company delivers websites with a high priority to the loading speed.
2.Website is not mobile friendly
When your website is not responsive (mobile friendly), you are missing out on a very large audience. According to StatCounter, over 50% of users worldwide uses their mobile phones to visit websites.
3. Site is not SEO-friendly
SEO means “Search Engine Optimization”. This technique is very important to present yourself to Google and other search engines. When your website is well optimized for search engines, you will be higher on the list when a visitor uses a keyword relevant to your website.
Your rankings are important to us.
4. Website is not secure (SSL)
It is very common these days to have your website secured with an SSL Certificate. This certificate makes your website more encrypted and makes your website safe to your visitors. When you have an SSL Certificate, visitors can see a green lock on the top right of their screen in front of your URL. Google motivates websites to use an SSL certificate by giving websites with a SSL certificate a higher SEO score and there for higher rankings in search results.
When deploying a website for a company or business, it is important that it complies with latest web design techniques, in order to rank well in the search engine search results.
Interested in what our professionals could do for you? Have a look at our portfolio.